Art of the Apothecary

Florence is a hub of many crafts and while the apothecary was a lesser-known local hero, using the study of botany to improve the wellbeing of Florence’s citizens was of great value to the city’s elite.

Take a private tour and learn more about the tradition of herbal medicines and cosmetics continue to hold their importance in modern Florentine life. Discover some of the best fragrances, soaps, infusions and lotions still being produced in the city today.